About Birmingham Hospitality Association

About Us

We are membership-led, not-for-profit consortium of hospitality venues across the West Midlands. Our aim is to create a space where members can offer support, knowledge and valuable insight to assist their businesses while working together to promote hospitality as a career and the region as a destination. With members across the city centre and the wider Birmingham region, the association acts for the interest of its members and is the unified voice of the hospitality industry in the region.

The Birmingham Hospitality Strategy was developed with all venues in mind and with contributions from hoteliers themselves. The meetings provide unique networking opportunities and facilitates collaborative partnerships through the delivery of business tourism events, associate membership and regular attendance from key stakeholders across the region.

As the organisation continues to grow, we hope to develop and grow relationships within the sector and promote hospitality as a career of choice. The aim is to work closely with local colleges and authorities to offer opportunities for young people to grasp a better understanding of the industry and offer experience within a variety of roles.

  The aims of the association are:
  1. To have a strong presence in Birmingham that allows industry to have a voice in important conversations that relate to the Hospitality sector

  2. To grow the membership to encompass all major hotels and venues within the Birmingham region

  3. Provide introductions and establish relationships with key partners and organisations

  4. Provide a one-stop shop to support the Council, DMOs and Birmingham BIDs to promote the visitor economy and business tourism

  5. To consult with membership and work toward introducing an Accommodation BID for the Birmingham area

  6. To work with education providers, agencies, and recruiters to work with young people to consider Hospitality as a career of choice

  7. To recognise the talent within the hospitality sector through our annual awards

  8. To upskill the workforce within Birmingham hospitality through joint initiatives, training and shared intelligence

  9. To bring together a supplier network that is endorsed by members

  10. Create and run a programme of meetings and key speakers, agendas, minutes and follow up to any actions

  11. Plan all social media and PR activity

  12. Work with higher education to support hospitality courses through placements and guest speakers

Bonner & Hindley are specialists in managing consortia and have a stong reputation in establishing and managing a number of Hotel and Venues associations across the Midlands and Yorkshire. For further information on the work the team undertakes visit www.bonnerandhindley.co.uk or call the office on 0113 243 4713.

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